The Challenge- Open review platforms offer reach, but lack verification
- Fake reviews, competitors, and bots undermine confidence in Open Review Sites
- New DMMC act and regulation
The Solution- APD's Voice360 CX PVS platform and the Feefo Open Review module combination
- One account - guarantee authenticity - maximum visibility.
APD Combines- Purchase Verified Survey feedback (APD)
- Public credibility and visibility via Feefo’s Open Review Site.
The OutcomeMore trust. Better insight.
Under the DMCC Act, the site displaying the reviews is responsible for their authenticity, even if those reviews were gathered elsewhere.
With fines of up to 10% of GLOBAL turnover for businesses in breach, Voice360 cx PVS platforms will provide both the sophistication of advanced data analysis and predictive trending, as well as visibility through a curated presence on the Feefo Open Review site.
You don’t choose between data integrity and brand impact — you get both.
